#TheGroundFloor
A professional development blog by Andrew Exler. Highlighting experiences, wisdom, success stories, failures and everything in-between.
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Email Andrew at andrew@andrewexler.com!
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Embrace the Future: Why To Include Generation Alpha In Your Marketing Plan
In the ever-evolving digital marketing landscape, staying ahead of the curve is essential to remain relevant and appealing to your target audience. For years, brands have concentrated on reaching Generation Z and Millennials. However, businesses must adapt and consider the next generation - Generation Alpha - as we move forward.
In this edition of #TheGroundFloor, I'll explore why Generation Alpha should be on your marketing radar and how you can engage with this emerging audience.
What Does It Take To Start A Personal Brand? Guest Contributor, Ethen Ostroff
#TheGroundFloor is thrilled to welcome guest contributor, Ethen Ostroff, aka “The TikTok Lawyer”, for this week’s edition.
With over 212,000 followers and more than 6 MILLION likes on TikTok, Ethen has built his strong personal brand utilizing social media while continuing his full-time role as an Associate at Ostroff Law.
I am very excited to welcome Ethen to #TheGroundFloor as he shares his story where he discusses what it takes to start a personal brand.